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Social Media for Plumbers

February 27th, 2013 by gtowsley Leave a reply »

Deciding how to market your plumbing company is one of the most important decisions you will make. What marketing paths will you take? There are so many options; placed ads, direct mail, promotions, radio, local directories just to name a few. Social media is a relatively new tool business owners are using to market their companies. Within the last 5 years social media has become front and center when it comes to marketing and each year more and more business owners are taking advantage of social media’s broad reach and relatively low cost to market their businesses. With more and more users every year, social media has become a crucial part of marketing a business effectively. Social media for plumbers is no different; let’s look at how social media for plumbers can be leveraged to grow plumbing business.social media for plumbers

First when it comes to social media for plumbers it is important to understand that social media is the new word of mouth. News spreads like wild fire on social media so it is important to engaged and build a good rapport with your customers using social media platforms. To do this you need to post relative and unique content that your friends/fans will find useful. By building these relationships you broaden your audience and in return gain referrals and repeat business.  

 

Effective social media for plumbers should be something that you can work into your everyday routine. Spending a little time daily growing your networks and engaging with customers is very important in deciphering the success of your social media campaign. Remember to keep it light; social media for plumbers should be something that you enjoy as well!

To get started with social media for plumbers you will need to establish networks on the top social media sites:

  • Facebook
  • Twitter
  • Google +
  • YouTube
  • LinkedIn

social media for plumbers

Once these sites are established link them to your website. This will help drive traffic to your website with the ultimate goal of creating leads that turn into new business. A great way to increase traffic to your website using social media is to offer a promotion or special. Future customers like good deals and incentives, social media for plumbers is a great way to get the word out about what promotions you are offering. The best part is it costs you nothing! That’s the beauty of word of mouth!

The key to social media for plumbers is to maintain your status. Keep constant contact with your networks. This helps build credibility and establishes your relevance. For more information on how social media for plumbers can grow plumbing business for your plumbing company please visit www.growplumbing.com

 

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