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Going Local, Google + Local – An Important Aspect to Plumbing Marketing

November 4th, 2013 by gtowsley Leave a reply »


google + local plumbing marketingRemember when you had a Google Places account? Hopefully you have already claimed your business listing on Google Places, if not  that’s okay because Google Places is now Google + Local! If you haven’t claimed your plumbing business listing on Google + Local you should do so. It is really simple to do and more than likely a business listing for you plumbing business already exists on Google + Local. Doing so can really help boost your plumbing marketing by increasing your exposure with Google!


One reason it is important to claim your Google + Local page is to ensure that all of the information about your plumbing business is accurate. By taking control over the Google + Local page listing you have the ability to monitor all the pertinent business information such as hours of operation, contact information and areas of service. You can also provide keyword rich content in the about section and upload pictures and videos. This helps your plumbing business appear in organic search results which is a huge bonus for your plumbing marketing.


Google + Local business pages also allow for reviews, which is another key part of online plumbing marketing. More reviews = more exposure because people trust what others are saying about a business, plus inadvertently many reviews contain keywords that are relevant to plumbing  search results. All in all reviews on Google + Local are great for plumbing marketing.

 google + local  plumbing marketing

If you have a Google + Local page is works best in conjuncture with a Google + profile. Google + and Google + Local are Google’s answer to social media and works much like a Facebook profile and a Facebook business page. When you combine the 2 (you have to go through a verification process to merge the 2 accounts) you increase your exposure on Google. Google + allows you to engage with other users and share your content. Other users that the ability to +1 your content which furthers your exposure. Engaging with customers is an important part of plumbing marketing. As part of your plumbing marketing when you create your Google + profile remember to include links to your website and other social media sites.




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