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Plumbing Marketing and Social Media Jargon

July 7th, 2014 by gtowsley Leave a reply »


Social media is a necessary part of any successful online plumbing marketing plan. Its a great way to reach new customers and keep in contact with existing ones, and provides a stage for content distribution. With that in mind we never said it was easy to understand. There are a lot of terms or social media jargon that get thrown around and many people have not a clue what they mean. So here we will shed some light on common social media jargon.



Social Bookmarking – In short this is simply adding to your favorites but on a platform that is accessible from any computer and is also social. For example when you read an article you find interesting you can save it to your favorites on your computer, social bookmarking allows you to do the same thing but since it is a website you can access it from anywhere. You can also see what other users find interesting as well. Some examples of social bookmarking sites are:, Digg, Stumpleupon, and Tumblr. You can use social bookmarketing with your plumbing marketing by bookmarking your on the social bookmarking sites you belong to. This helps your content gain more exposure.



Sharing – When you come across a bit of content you find interesting and want to share it with your social networks. This is a great way to distribute content that is useful, unique, and relevant to your business. Relevant being the operative word when sharing for plumbing marketing. Sharing good content allows you to keep your customers engaged and also boosts your credibility.




Tweet – Tweeting or a Tweet is a short message under 140 characters that updates your Twitter feed.



Infographic – Infographics combine information or data with images so that they may be understood quickly and clearly. Many

plumbing markeitng social media jargon

City of Tampa,,, 07/07/2014

people are visual learners, so the combination allows people to better understand quantitative information. With plumbing marketing, infographics can be helpful with diversifying your content.



Meme – Memes pronounced meem, are pictures or comics with catch phrases or sayings, usually funny in nature. A meme is easily shared on social media and social bookmarking sites.


plumbing marketing social media jargon

House Logic,, 07/07/2014

Trending – A topic that has gained in popularity across social media.


Podcast – A podcast is an audio program designed to be listened to online.


RSS Feed– Stands for really simple syndication. It publishes frequently updated information like blogs and news articles to the feed for easy access. This allows users to get all their updates for their favorite blogs and articles in one place.

plumbing marketing social media jargon


Analytics – Analytics is a way to measure and keep track of the traffic going to your website. This is a big part of plumbing marketing because it allows you to see what is working, where traffic is coming from and allows you to make adjustments to your plumbing marketing plan.


SEO – Search Engine Optimization is an important part of plumbing marketing. SEO involves focusing on set keywords that are relevant to your business and using them throughout the body text or your website, on social media sites, and throughout your blog posts. SEO will help boost search ranking when done properly.


Social media jargon doesn’t have to leave you in the dark. Having a basic understanding of the most common terms will help you with your plumbing marketing. To learn more about social media for plumbing marketing please visit our website at

 Grow Your Plumbing Business

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