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Why Having a Digital Marketing Plan Is a Must for Your Plumbing Marketing

May 11th, 2016 by gtowsley Leave a reply »


Over the last decade we have seen a huge shift from traditional plumbing marketing methods to more digital marketing methods. While traditional plumbing marketing methods like mailers, post cards, and radio ads still have a place in in your overall plumbing marketing strategy, its important to embrace digital marketing so that you can grow your plumbing company and expand your reach.


The World is Connected

The world is more connected than ever. With the onset of the internet people now have the ability to easily and affordably stay in contact with rest of the world. Now because more people are connected news seems to travel at the speed of light. Digital marketing makes marketing your plumbing business more simple and easy to do, plus you can get the word out about your business instantaneously.


Broader Reach

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People are using the internet for all sorts of reasons these days; from staying connected with loved ones, generating an income, research, running errands, shopping, and searching for services. With more people searching for the goods and services they need online, they are no longer using more traditional methods like opening a phone book as much. Online you can gain more exposure for your company by taking advantage of social media and local directory sites, you can also run ads. The possibilities are endless. While you don’t necessarily want to stop your traditional methods of plumbing marketing, especially if they are working for, consider expanding your reach to a whole new audience.


Its Affordable

Digital marketing can potentially be more affordable than some traditional methods of plumbing marketing. There are many cost effective ways to market your business online. Social

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media, local directories, generating a blog, video content, and more. While there are different price points for everything, if you are just starting out and have a small marketing budget digital marketing is a great option because you can do a lot of it yourself.


To learn more about the important of digital marketing visit our website at We are available to answer any questions you may have.



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