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3 Tips to Keep You Focused for Your Social Media for Plumbing Marketing

May 22nd, 2016 by gtowsley Leave a reply »

 

Using social media for plumbing marketing is a fun way to reach new customers and connect with existing customers. Using social media sites like Facebook and Twitter is a great way to update your customers about promotions and whats new with your business. When it comes to running a successful social media strategy its always good to have a plan, after there are a lot of distractions out there, especially when it comes to social media. Here are some tips to help give you a little direction so you can stay focused.

 

#1 Establish Who Your Target Audience Is

It is important to know who you are marketing to when using social media for plumbing marketing. Otherwise you could end up wasting a lot of your precious time and money marketing to people who would never become a customer of yours. Consider the location of where you most likely customers would be. Many social media sites like Facebook, Twitter, and LinkedIn let you get pretty specific when searching for the right target audience. Really take this into consideration especially if you are running a paid ad.

 

social media for plumbing marketing

Who is Your Audience?

#2 What Kind of Content Are You Going to Promote?

Having a content strategy will make using social media for plumbing marketing a lot easier. Are you going to be posting your blog updates? Links to articles you think your audience would find useful and unique? Images? Videos? Infographics? Memes? There are so many different types of content it is definitely good to have a good mix of all types of content. Remember to keep your audience in mind when you publish your content. What are they interested in? Would you audience think its useful?

 

#3 Keep Up The Good Work

social media for plumbing marketingOne of the most important things that can really make a huge difference in using social media for plumbing marketing is perseverance. Be consistent. Update your social media on a regular basis, update your profiles and make sure all of the information is accurate, update and share new photos, and actively seek new followers. You also need to stay on top of your interactions. When somebody comments make sure you acknowledge it. Actively participating in your social media will help boost engagement with your audience and help strengthen your brand.

 

By doing these 3 things you could see better results with your social media strategy. Social media takes time, and it must be nurtured. It isn’t something you can just set up, you have to work it and update it. These 3 things are all things that you can do yourself, or if you find yourself in over your head when it comes to your online plumbing marketing then you may want to consider hiring a professional online plumbing marketing specialist. Grow Plumbing specializes in plumbing marketing and can help you get your social media strategy on point. To learn more about Grow Plumbing and our services click here.

 

 

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