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Tips for Measuring Your Success With Plumbing Marketing

August 21st, 2016 by gtowsley Leave a reply »

 

One of the most important parts of any plumbing marketing strategy is measuring your success. Its important to know what is working and what isn’t working so that you can tailor your efforts. So what are the best ways for measuring your success with plumbing marketing? Here are a few tips to help you measure your success so you can put more effort into the areas that matter most for your plumbing marketing!

 

Analytics

Consulting your analytics report is the first place you should stop when it comes to measuring your success with plumbing marketing. You can consult your analytics report on the back end of your website or also with Google. Google analytics ismeasuring your success one of the most useful tools offered by Google when it comes to running a business. So if you are unsure or can’t find the analytics report from your web host you can use Google’s which is extremely comprehensive. All you need to do is set up the account and paste the tracking code provided by Google onto the pages of your website you want measured. Don’t worry the code does not show up in the published version of your website, its kind of like an html code. Once you have this set up you can start measuring your success with Google analytics. Google analytics will show you:

 

  • Where you traffic is coming from
  • How long visitors on staying on your site or your bounce rate
  • Which pages are most often frequented
  • What keywords or phrases people used to find your website
  • The demographics of visitors
  • And so much more

 

Insights

You can also measure your success with plumbing marketing with the page insights of your Facebook account. If you are using Facebook for plumbing marketing and have a page set up you should easily be able to find your insights by logging into your account and accessing your page. Your page insights will tell you:

 

measuring your success

Action Sprout, http://goo.gl/ObYaIj, 08/21/2016

  • How many likes you received in the last week
  • How many followers where engaged
  • How many shares your posts received
  • How many likes your posts received
  • Which posts performed the best 

With this information in hand you can create more posts that generate a high level of likes and shares. Which overall will help improve your visibility.

 

Google Alerts

measuring your success

Computer Help for Seniors, http://goo.gl/Z4UPm6, 08/21/2016

Another great tool from Google that will help you measure you success with plumbing marketing is Google alerts. Google alerts monitors the web for content that you are interested in. You can create the alerts by logging into your Google accounts and setting up alerts with keywords or phrases that are relevant to your business. Google will email you anytime relevant content is found. If you set up alerts that are relevant to your business and your content or website shows up then you know you are doing a great job with your plumbing marketing.

 

For more plumbing marketing tips visit www.growplumbing.com.

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