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How to Get The Most Out of The Images You Use On Your Plumbing Website

September 16th, 2016 by gtowsley Leave a reply »

 

Images are important when it comes to creating a functional plumbing website. The job of your plumbing website is to convert visitors into customers. That is why the functionality of your website is so important. A lot of the time people don’t give much thought to the images they use on their plumbing website, but they really do matter. Its important to make sure you are not only carefully selecting the right images but also paying attention to size, layout, and more. Here’s how to get the most out of the images you use on your plumbing website.

 

Be Selective

using images on plumbing website

Alex's Tech Thoughts, https://goo.gl/dej2iX, 09/16/2016

Sometimes we are in a rush just to get things done and published so we can move on to the next thing. When it comes to creating a functional plumbing website you don’t want to rush it, especially as far as images are concerned. Take the time and be selective on what images you choose to use. The images you use on your plumbing website should be professional, relevant, and help support the overall theme of your website. Images that are great to use on your plumbing website are: pictures of you and your staff, pictures of your work, before and after shots, or images of the brands you use. These types of images help support your brand and you work ethic.

 

Balance

Balance is important when it comes to using images on your plumbing website. While its important to make sure you are utilizing strong images, you don’t want to over do it and have a website chock full of nothing but images. You want to use images to help support your topic not take over everything. While images can be a very powerful tool and help with your conversions, if you use too many it can effect the way your website loads, which can increase your bounce rate and lower conversions.

 

Size

Part of maintaining balance with the images you use for your plumbing website involves the size of your images as well. You don’t want to use images that are so small they get lost in translation, but you also don’t want them to be so large they completely take over. When using images on your plumbing website make sure they flow with the text of your website and keep them to a moderate size.

 

using images on plumbing website

Snap Sort, https://goo.gl/YSzAEd, 09/16/2016


Optimize

When it comes to using images on your plumbing website you want to make sure you take advantage of your alt tags. Alt tags are the only way the images you use will get indexed by search engines. Alt tags appear with a brief description of the image when you hover over them. Take advantage of your alt tags and be sure to optimize them.

 

Site

When using images on your plumbing website that don’t belong to you its important to site where you got the images from. You can use the caption space provided to properly site where you got the images. To properly site the image you use you should include: the name of the website you found the images, the link where the images can be found, and the date you first accessed the images.

 

For more tips on creating a functional plumbing website and utilizing images for your website and content check out the rest of our blogs!

 

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