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Why You Should Join Local Directories

July 7th, 2017 by gtowsley Leave a reply »

 

Local directories are one of the best things you can do for your plumbing marketing. When you are trying to get the word out there about your business, regardless if you are just getting started or have been working your plumbing marketing strategy for a while, one of the most important things you should do is claim your local directory listings. Here’s why you should join local directories.

 

Visibility

join local directories

Image Credit: LinkedIn, https://goo.gl/oQVo3u

One of the biggest reasons to join local directories is that it increases your visibility. The more local directories you join the larger audience you are exposed to. In addition, the more listing you create, and the more profiles you set up, the more places you will appear in search results. Joining local directories plays a huge part in your SEO strategy. You should join local directories, optimize your profiles, and provide links to your website.

 

Mobile Friendliness

When it comes to plumbing marketing, mobile friendliness is crucial these days. With more and more users using their mobile devices like smart phones and tablets, it’s important to make sure you are accessible to them. One of the best ways to make sure you aren’t missing out of this huge demographic is with your local directories, as most mobile users use directory sites like Yelp or Google to find the goods and services they need.

 

Branding

Branding is important for your plumbing marketing. When you create a strong brand, customers to be able to associate certain characteristics with your brand. Your brand is what you are marketing, when you join local directories you simply have another opportunity to promote your brand. Use your logo and other relevant images, and be sure to incorporate some of the culture of your business.

 

Budget

Most local directory sites are free to join, which makes them an excellent option for your plumbing marketing, especially if you are running on a tight budget. Take advantage of as many free local directory listings as you can.

join local directories

Image Credit: Money Savvy Living, https://goo.gl/gJnSSa

 

Interested in joining our plumbing directory? Learn more here

 

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