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Posts Tagged ‘budget friendly plumbing marketing’

Plumbing Marketing Tactics That Don’t Cost You a Thing!

May 7th, 2017

 

When it comes to growing your business online, one of the biggest hindrances for a small business is their plumbing marketing budget. It seems that, unless you have an infinite plumbing marketing budget you may not be able to compete with the big boys. And while, not having a surplus of dough can bring its challenges, staying relevant and competing is still possible, even with the smallest plumbing marketing budget. Here are plumbing marketing tactics that don’t cost you a thing, and are simple to do.

 

#1 Networking

plumbing marketing

Image Credit: Hey Success, https://goo.gl/NflAE0

Networking is one of the best things you can do for your plumbing marketing. Establishing networking partnership relationships can be a beneficial relationship for all. By networking with other service providers like electricians, real estate professionals, and landscaping professionals you can gain referrals and give referrals alike. This benefits you, your networking partner, and the customer because they got a referral from a trusted source. You can start by attending local networking events and even establishing networking relationships on LinkedIn.

 

#2 Content

Content is one of the most important things you can do for your plumbing marketing. The best part about it is that is doesn’t cost you a thing if you create it yourself and it is highly effective. The whole purpose of the internet is content. When user logs in they are in search of some type of content, be it a website, a blog, or video. Content comes in all forms and serves to educate and sell a topic, idea, product, or service. One of the best parts about content is, it is free to create yourself. You can easily get started by updating a blog once or twice a week. Share you blog on all of your social media channels. You should also get in the habit of updating your social media profiles with status updates frequently and consistently.

 

#3 Reviews

Another simple plumbing marketing tactic that doesn’t cost you a thing is to ask for reviews. Ask your customers to review your business on Yelp, Google Local, and another

plumbing marketing

Image Credit: Freevisor, https://goo.gl/wY33h9

local directory. Customer reviews and ratings are highly effective at compelling new customers to do business with you. The more reviews a business has the more favorable, and the more likely they are to appear at the top of listings when a search is performed. Reviews often times also, inadvertently contain keywords as well, so they also help your SEO.  Simply ask your customers for a review once a job has been completed. You can also solicit reviews when you follow up with your customers.

 

Plumbing marketing doesn’t have to cost an arm and a leg. By employing these simple plumbing marketing practices, you can grow your plumbing business but in a budget friendly way. To learn more about plumbing marketing tactics that don’t cost a thing, visit us here

 

 

 

 

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Plumbing Marketing Hacks That Are Budget Friendly: Part One Advertise on Facebook

September 8th, 2015

 

When it comes to plumbing marketing you don’t have to set a bug budget in order to get results. A small plumbing marketing budget can actually be more effective than a large plumbing marketing budget because you are more conscious of where the funds are going. When it comes to plumbing marketing we like the saying “work smarter not harder”, this applies to the budget as well. We want to see your hard earned dollars put to good use for your plumbing marketing, so here are some simple things you can do to help your plumbing marketing that are budget friendly.

 advertise on facebook

Advertise on Facebook

Everyone and their mother is on Facebook which makes Facebook an excellent place to market your business. Its good for exposure, good for customer engagement, helps your search ranking, is simple to use, and is budget friendly. It is important to have a strategy when it comes to using Facebook for plumbing marketing. A couple of quick do’s when it comes to using Facebook for plumbing marketing:

 

 

  • Do create a business page

  • Do distribute your content: blog, videos, pictures you name it

  • Do participate with customers

  • Do searches for ideal target customers

  • Do paid ads every now and then

 

When it comes to advertising on Facebook for your plumbing marketing, paying to boost a post can really pay off. Facebook wants to get paid obviously, so sometimes getting the traction that you need can be tricky considering the Edgerank Algorithm, which dictates the content displayed in a feed. Unless there is already a huge following in place, achieving a higher ranking on someones feed can be tricky. But fortunately you don’t have to spend a lot of money to gain exposure with Facebook, simply budgeting a dollar a day can help you generate huge results.

 

Remember you don’t have to allocate a lot of funds in order to gain exposure on Facebook. Just be sure to spend wisely. The best way to see if Facebook Advertising is right for you is to try it. Try advertising on Facebook for your plumbing marketing and see how it works for you. Just be sure to measure your results, that way you can make changes. You can also adjust the budget at any time. We suggest starting out with a dollar per day and going from there. For more plumbing marketing hacks that are budget friendly stay tuned for part two.

Internet Marketing

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 Budget Friendly Plumbing Marketing Strategies

 

 

 

Budget Friendly Plumbing Marketing Strategies

June 4th, 2015
 

 

You don’t have to have a huge plumbing marketing budget in order to get results with your plumbing marketing. If you are just starting out, or simply trying to see what your options are for plumbing marketing, there are plenty of budget friendly plumbing marketing strategies that can get you great results.

 

 

Social Media

Social media is a great place to engage with existing customers and even find new ones. While you can pay to run ads on social media, you don’t necessarily have to in order to get results. If you are willing to put in a little leg work you can reach your target audience by simply running a general search. Once you have found your audience keep them engaged with a steady stream of content. It takes a little time, but if you are working on a budget, this is a great free way to do some plumbing marketing.

 

 

Local Directories

There are plenty of free local directories out there so take advantage of them for your plumbing marketing. Use sites like Yelp and Google Local to your advantage. Optimize your profile and encourage your customers to leave feedback about your business. Word of mouth marketing is a great way to get some free publicity and is also a budget friendly plumbing marketing strategy that really pays off.

online reputation 

 

Blogging

Blogging is a very budget friendly plumbing marketing strategy. Set aside a little time each week to update your plumbing blog. Blogging helps you establish your expertise in your field and also helps you optimize your website a little by incorporating your keywords. Content if a very important part of plumbing marketing, while blogging does take a little time it more than pays off in the long run.

 

 

Incentives

Offer incentives to your customers. Perhaps a referral incentive or reward program. Incentives are a great way to get repeat business and also new business referrals. Incentives work as a play on word of mouth marketing. So while it may cost you a little time, incentives are a budget friendly plumbing marketing strategy you can use to grow plumbing business.

 

budget friendly plumbing marketing

Orange County Partnership, http://goo.gl/MNvAAj, 06/04/2015

In order to grow plumbing business you don’t have to blow your plumbing marketing budget. Just be sure to make a little time every week for some plumbing marketing duties. To learn more about plumbing marketing please visit www.growplumbing.com.

 

 

 Internet Marketing

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